My Work
A CURATED MIX OF BETS, BUILDS, AND PIVOTS ACROSS FINTECH, E-COMMERCE, AND EMERGING TECH
These aren't just projects. They are real-world tests of speed, strategy, and storytelling. From launching a digital bank in record time to scaling a Web3 coffee brand with zero ad spend, each one pushed me to solve complex problems fast and with heart.
Every slide, every pitch, every product shipped shaped how I lead, and how I build today.
OpenBank US – Launching a Digital Bank
Captured $2B in deposits. Built a modern banking platform on legacy infrastructure. Lessons in speed, scale, and strategic trade-offs.
Apple Subscription Model – Financing Reinvented
Designed a flexible financing model for Apple devices. Balanced Big Tech urgency with banking compliance. Built the foundation for a rollout across Europe.
Cross-Border Payments Strategy – Evaluating Fintech Partnerships
Assessed Remitly, Wise, and internal rails for U.S. to Mexico flows. Designed integration paths for instant and compliant transfers. Learned firsthand how fintechs move faster and smarter.
Boring Brew – Building a Web3 Coffee Brand
Merged NFTs with specialty coffee into a new ownership model. Scaled 100 percent organically, no ad spend. Led to a public company acquisition within 12 months.
Roostify Partnership – Smarter Mortgage Lending
Integrated AI workflows to cut mortgage approvals by 40 percent. Built bridges between old processes and new tech. Proved how smart partnerships can drive real transformation.
Santander x Sovereign – Bridging Systems During Core Transformation
Closed system gaps during a major core migration. Designed internal tools that enabled cross-system communication. Learned how real banking transformations happen from the inside.
AquaKlare – Building a Health-Driven E-Commerce Brand
Launched a high-trust water filter brand in crowded markets. Shifted strategy to TikTok and international growth. Proved that transparency, speed, and storytelling win.